Liquid and pencil formulas to define the eyes

A true beauty staple, eyeliner can totally transform your look from day to night or from natural to dramatic with ease. Applying eyeliner correctly is an art form and when done right, it creates the perfect frame for your eyes, thickens the lashes and makes your eye colour sparkle.

We offer a selection of different eyeliner formulas including pencil, liquid and gel so you can choose one that suits your needs. Pencil liners are great for creating smoky eyes and soft definition at the lashline while gel liner can be used to create very precise flicks or it can be smudged for a softer finish that has great staying power, making it perfect for nights out.

Liquid liner is more suited to creating a polished, neat line along the top lashline which adds sophisticated glamour to any make-up look.

The thinner pencils are great for creating a subtle eye look whereas the chunky, creamy eye pencils can be used all over the lid and underneath the lower lashline. These can be blended out to leave a soft wash of colour or can be worn underneath an eyeshadow to give it extra staying power. To make the eyes sparkle and bring out their colour, use a contrasting eye pencil for example, warm amber or copper shades look amazing on blue eyes and rich purples really enhance green and hazel eye colours.

Our picks from Susan Posnick, gloMinerals and Vitage® Colour Minerals offer a number of options from classic black and wearable brown to rich Merlot and eye-brightening gold.

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