Serums are pretty great, aren’t they? These hard-working products are the ones doing the most heavy lifting when it comes to complexion improvement, containing potent actives and effective extracts to take on the most stubborn complexion concerns. If you’re yet to add one to your routine, here are five superstar serums that we would happily induct into our skin care hall of fame.
The One Celebrities Love
If your ideal complexion is one that can be posted to Instagram without the use of filters or FaceTune, we’ve found the serum your regime has been missing. Packed with natural extracts to stimulate the skin’s daily exfoliation processes, the iS Clinical Active Serum is unique in its ability to expertly target the three most hard-to-manage skin conditions: acne, hyperpigmentation and premature ageing. It does this through a potent blend of three natural actives: 8% Sugar Cane Extract (a natural source of Glycolic Acid), 2% Bilberry Fruit and Leaf Extract (natural sources of Lactic Acid), and 2% Willow Bark Extract (a natural source of Salicylic Acid), which work their magic on everything from blocked pores to sun damage. Originally a formula used by aestheticians and dermatologists to transform the skin of their clients, it has since become the not-so-secret weapon employed by Hollywood’s elite to keep their skin looking flawless, with everyone from Jessica Alba to January Jones and Rosie Huntington-Whiteley professing their love for this best-selling formula.
The Cult Favourite
Few serums are talked about with the same enthusiasm as this game-changer from SkinCeuticals. Launched in 2005 and building on the brand’s already impressive reputation regarding topical antioxidant formulas, the arrival of the C E Ferulic was a pivotal moment in the world of skin care. It’s hard to remember a time before multi-antioxidant serums, but this potent trio of 15% L-Ascorbic Acid, 1% Alpha-Tocopherol and 0.5% Ferulic Acid was an unheard of approach to daily skin defence back in the early noughties. Initially created to provide unrivalled protection against UV-induced damage and inflammation, cell destruction and harmful free radicals in the atmosphere, this serum also tackles the appearance of fine lines, dullness and patchy skin tone.
The New Kid on the Block
Just when you thought there was a serum to address every skin concern, at every life stage, along come Paula’s Choice to wake us all up to the fact that there is a huge gap in the market. They launched their Defense line last year, a range formulated specifically to meet the needs of millennial skin, providing a middle ground between lightweight, teen-appropriate formulas and rich, anti-aging potions. Until then, the tricky millennial age bracket (those aged 23-37) was seriously lacking in options. Step forward the Antioxidant Pore Purifier, a daily multi-tasker that prioritises barrier repair, environmental protection, clear pores and even tone, all in one lightweight yet hydrating texture that suits this in-between skin type. Can we get a round of applause?
The One for Nature Lovers
On paper, this exfoliating serum’s inclusion of superfruit-derived acids and super-antioxidant Kakadu Plum (which contains 55 times more Vitamin C than an orange) ticks all the boxes. Who doesn’t want smooth, glowing skin? But the thing that makes it truly revolutionary and worth its place in the serum hall of fame is key ingredient, Tomato Carotenoids. Described as a natural colour corrector, these substances absorb UVA and UVB rays to stop them from damaging the cells and, when exposed to sunlight, these ingredients emit a green light to make inflamed skin appear calmer and more radiant. Not only that, turn out the lights and this serum literally glows in the dark! Truly the definition of skincaretainment.
The Unsung Hero
While some serums hog all the attention, others stay out of the limelight, consistently improving complexions without any fanfare. This is one such serum. An unsung hero, the VEROS Hydration Serum might sound simple, but its unique formula is anything but. Yes, it hydrates the skin but its main focus is strengthening a weak skin barrier. Using a blend of oat lipids and oils from the Nordic countries, Ceramides and skin-identical fatty acids, this serum helps to combat dehydration and fight the signs of premature ageing while soothing and tightening the skin. By keeping the barrier intact, other issues like sensitivity and redness are also less likely to occur, meaning you can use this serum as both a corrective and preventative step in your routine.
Article from Skin Health Magazine